House of Peroni, St. Vincent Collaboration

For House of Peroni, Montgomery Studios contributed to an immersive design environment developed in dialogue with St. Vincent and the project’s creative team. Drawing from the visual language of Memphis design, the project engaged bold geometry, saturated color, graphic pattern, and deliberate formal play as tools for constructing a temporary cultural interior.

Rather than treating event design as decoration, the project approached the installation as a spatial system in which music, fashion, performance, hospitality, and social encounter operated together. Through layered materials, graphic forms, and theatrical staging, the environment translated the collaboration into an experiential architecture: one shaped by atmosphere, spectacle, and the cultural codes of postmodern design.